Play Safe in the Sun Forges Ahead with a New Sponsor, A Broadened Focus and Exciting Line-Up of Outreach Events

Thanks to a generous $750,000 grant from La Roche-Posay, the Women’s Dermatologic Society’s award-winning Play Safe in the Sun Campaign will continue for another three years. Pictured at the 2011 WDS Annual Luncheon in New Orleans, LA are Gene Colon, Esq, La Roche-Posay Assistant Vice President, Medical and Media Relations with Immediate Past President, Lisa Garner, MD (2010-2011).

A Team effort for Melanoma Monday at the TODAY Show--WDS Service Committee co-chair, Kavita Mariwalla, MD (far right) shown with the SOS-Save Our Skin team among the crowds gathered at the TODAY Show's studio at Rockefeller Plaza on Melanoma Monday to raise awareness. Holding the WDS Play Safe in the Sun sign is Gene Colon, of La Roche-Posay.
With thanks to our new corporate sponsor, La Roche-Posay, the award-winning WDS Play Safe in the Sun Campaign will continue to work at curbing the incidence of skin cancer by providing free screenings, sun damage assessments, sun safety education, and free sunscreen to the public for another three years—featuring a broadened focus and an exciting line-up of outreach events that signal a turning point in this WDS Service program.

Under the stewardship of the WDS Service Committee, co-chaired by Mona Gohara, MD and Kavita Mariwalla, MD, the diversified new program will go beyond its traditional targets of golf, tennis and outdoor enthusiasts to reach out to family members of all ages and skin types at large-scale urban festivals and for the first time ever, to the breast cancer community. This important new element to the program was inspired by significant medical research linking higher rates of melanoma in breast cancer patients, and similarly, higher breast cancer rates among skin cancer patients.

In addition, members may create or participate in their own activities in their communities and offices, with support and resources provided by WDS as part of the popular grassroots initiative, Coast-to-Coast.

Join us in this rewarding and fun outreach by volunteering in your community at one of the events below or through Coast-to-Coast.

Play Safe in the Sun Campaign 2011 Schedule of Events
  1. Coast-to-Coast Grassroots Event Series: Debut event
    Coast-to-Coast local outreach events in communities across the USA
    Goal: Member participation in 50 cities
      • Click here to participate
  2. Saturday, June 11
    Susan Komen Race for the Cure -- St. Louis, MO
    Attendance: 72,000
    WDS Co-chairs: Saadia Raza, MD and Stacey Tull, MD
      • View Highlights
  3. June 25-26
    Manayunk Arts Festival -- Philadelphia, PA
    Expected attendance: approximately 150,000
    WDS Co-chair: Aradhna Saxena, MD
      • View Highlights
  4. July 6 & 8-10
    USGA US Women’s Open -- Colorado Springs, CO
    Attendance: 120,000
    WDS Co-chairs: Adrienne Stewart, MD and Kathy Sawada, MD
      • Click here to participate
  5. Saturday, August 27 (Semi-finals)
    New Haven Open -- New Haven, CT
    Expected attendance: TBD
    WDS Co-chairs Mona Gohara, MD and Kavita Mariwalla, MD
      • Click here to participate
  6. November 17-20
    LPGA Titleholders -- Orlando, FL
    Expected attendance: 40,000
    WDS Chair: Latanya Benjamin, MD
      • Click here to participate

Women’s Dermatologic Society
700 N Fairfax St., Suite 510, Alexandria, VA 22314
Toll-Free: 1-877-WDS-ROSE (937-7673) | Tel: (571) 527-3115 | Fax: (571) 527-3105
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